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TOYOTA C-HR - TOYOTA CROSSOVER + CONCERT HALL SOUND + ROAD SIGN ASSIST - 2017

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THE TOYOTA C-HR remains remarkably true to the general features of the concept-cars that attracted so much public attention in Paris in 2014 and in Frankfurt in 2015. Its coupe-like lines are a testimony to the resolve of its designers to create a style that stands out in the Toyota range, and to establish a new direction amongst mid-sized crossovers.
With the C-HR, Toyota targets a clear and singular customer profile. Predominantly driven by emotional considerations, these customers want individuality, and to be the first to try new experiences and products. Style and quality are essential considerations in any purchase they make, and the car is an extension of their personality.Inspired by what he learned from meeting with these customers, C-HR Chief Engineer Hiroyuki Koba focused persistently on their re- quirements throughout the development process, setting high de- mands for design and perceived quality.The Toyota C-HR’s unique character demonstrates the flexibility that the TNGA (Toyota New Global Architecture) gives to vehicle de- velopers in the three key areas of design, powertrain and dynamics, enabling them to deliver a new and fresh take on the increasingly commoditized crossover segment. 4,360 MM LONG, 1,795 mm wide, 1,555 mm high (Hybrid) and with a 2,640 mm wheelbase, the production vehicle remains remarkably true to the concept car’s exterior which was first shown at the Paris Motorshow in 2014, and which registered extremely well with target customers.Under the concept of “Sensual Speed-Cross”, and featuring a dia- mond architectural theme with wheel arches projecting prominently at all four corners to emphasise the new crossover’s strength and ri- gidity, the C-HR modulated structure combines a powerful lower body and raised ground clearance with the slim and sleek cabin profile of a coupe. THE WARM, welcoming ambiance of an airy, expansive cabin space was created by the seamless layered architecture of the instrument panel that continues through to the door trim with a stylish ornamentation and a piano black panel. It offers a contrast between sensual surfacing and crisp lines to deliver a fresh, yet comfortable environment.The driver oriented area incorporates innovative details and intui- tive, approachable high technology. All operating switchgear, and an 8” display audio touch-screen featuring a redesigned and improved HMI (Human Machine Interface) with Toyota’s Multimedia ’16 naviga- tion platform and enhanced connected services are slightly oriented towards the driver.AS PART OF TOYOTA’S commitment to democratise advanced safety equipment, Toyota Safety Sense is standard across the range. The sys- tem includes a Pre-Collision System (including Pedestrian Recognition), Adaptive Cruise Control, Lane Departure Alert with steering control, Automatic High Beam and Road Sign Assist1.Top-of-the-range customers will be able to specify heated seats, a smart entry system, privacy glass, bespoke upholstery including part-leather seats, Toyota’s revolutionary S-IPA system (Simple Intelli- gent Park Assist), 18” alloy wheels and Bi-tone metallic paintwork. FITTED WITH THE LATEST-GENERATION hybrid power plant, the Toyota C-HR generates CO2 emissions as low as 82 g/km – a figure un- rivalled within its segment – and returns combined fuel consumption of only 3.6 l/100 km.
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